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Tuesday 15 May 2018

Posted by NHANCE Digital
1 comment | 22:29
In 2017, 52% of the total Internet traffic was from mobile devices and it is growing exponentially. Over a third of the global human population are smartphone users today and the number is only expected to increase. Realising the importance of mobile devices, Google recently rolled out its mobile-first index. So, businesses no longer have a choice, but to transition into the era of mobile-first website design. 

 

If your website is still not ready for a mobile future, here are some helpful responsive web design tips that you may want to consider.
 

# Content-first

 
Designing content around mobile can be a daunting task. Besides the limited space, there is the added difficulty of device compatibility, screen rotation, zooming and other such sundry problems. These factors combine together to make it hard for the content to shine through. You can overcome such hurdles by prioritising and removing all the extraneous elements like, sidebars, tables and hoverable elements. Focusing on content design and content before anything else leads to a better mobile experience, resulting in higher conversions.

# Keep it simple

 
A limited real estate is the first and foremost thing to understand. On an average, mobile devices are hardly larger than a regular-sized palm. For website designers and site managers, this poses a rudimentary problem - how to create a user-friendly, complete website without compromising functionality? The answer lies in minimalism.
 
When designing a mobile website, remove all the page elements. If you have space after removing those elements, slowly add back the elements in order of their importance. Doing this exercise will ensure that you have used the limited space to the fullest.

# AMP

 
Reports suggest that if your page does not load within 3-seconds, you may lose out on a lot of potential customers. You can fix this problem and enhance your UX with AMP or Accelerated Mobile Pages, which is an open-source programming language specifically designed to instantly deliver static content to mobile devices. It is basically a stripped down, lean version of HTML. It is also interesting to note that Google has gone above and beyond to not just identify, but also promote 
AMP pages.
 
Responsive web design is an absolute must to attain online success in today’s mobile era. When looking for website designer near me, remember to implement the above-mentioned tips for a mobile-first approach.

1 comment:

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